After shaking up the UK R&B scene with his 2016 EP “The Night Shift”, described as an “R&B nugget of gold” by MTV’s The Wrap UP, UK R&B sensation Jordan King releases visuals for his latest track “Do That”.
“Do That” had its audio release on August 2nd receiving plays on multiple radio stations and an official debut on DJ Ace’s R&B hour aired on BBC Radio 1Xtra. The fun summer vibe we hear on the track is surely reflected in the visuals. Co Directed by King himself we are treated to the link up of the summer.
Complete with a BBQ, red cups, a DJ and even King sat playfully in a basketball net, the video truly sets the scene and has viewers immersed in an original 90’s style summer cook out atmosphere.
'I wanted to make a ‘song people could party to’ whilst still giving them that authentic R&B vibe’. – Jordan King
Reminiscent of the laid-back, feel good vibes we all remember from DJ Jazzy Jeff and The Fresh Prince’s much loved video – “Summertime”, Jordan King has certainly provided the sit back and unwind anthem of this summer. With ‘Do That’ being the first of many tracks to come from his sophomore EP entitled ‘Broken’ King is definitely one to watch this year.
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